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Open Cockpit > GEO Matrix to compare a selected metric across two dimensions.

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Choose the rows

The row selector can group data by:
  • Topics;
  • Tags;
  • Funnel;
  • Prompts.
Provider columns show the same metric for each AI provider in the current scope. Use the metric selector above the matrix to change what each cell represents.

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Read a cell

A cell combines the selected row group with one provider. Its value and comparative position are calculated only from answers that match that intersection and the active filters. An empty cell means that the intersection has no usable data for the selected metric. It does not by itself indicate poor performance.

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Inspect details

Select a cell to inspect the records available for that combination. The detail view can show the leading competitors and sources for the selected scope. Use this sequence when a cell looks unexpected:
  1. confirm the metric and row grouping;
  2. check the date range and saved list;
  3. verify that prompts generated answers for the provider;
  4. inspect competitor classifications and cited sources;
  5. compare the underlying answers in Monitor.

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Export the matrix

Use the image export control to download the current matrix as a PNG. The export reflects the visible configuration, so include the metric, grouping, date range, and filters when sharing it.