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The onboarding wizard creates the first monitoring configuration for a brand in five steps: Website, Topics, Prompts, Monitoring, and Launch. Review each generated value before you launch monitoring.

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Before you begin

Have the following information ready:
  • the public website URL for the brand;
  • the language to use for generated prompts and analysis;
  • the default country to observe, and any additional countries;
  • the products, services, and questions that matter to your audience.
Qwairy reads the submitted website and may use public web context during onboarding. The generated description, topics, and prompts are suggestions that you can edit.

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Complete onboarding

1

Website

Enter the public website URL and select Analyze. Qwairy fills in the brand name, domain, and description. Check each field, then choose the Language used for prompts, competitor analysis, and keyword research, and the default Country. Add Additional countries only for other markets you want to track: prompts run in the default country unless you select more countries for them later.
2

Topics

Keep the topics that match your monitoring scope. Onboarding accepts up to 5 topics, each shown with a priority level: Critical, High, Medium, or Low. You can add more topics later.
3

Prompts

Review the generated prompts. Onboarding accepts up to 50 prompts. You can set a topic and a funnel stage (TOFU, MOFU, BOFU, or Post-purchase) for each prompt. Edit or remove prompts that are ambiguous, duplicated, or outside the intended market.
4

Monitoring

Select the AI models and a frequency: Daily, Weekly, Monthly, or No monitoring. For a weekly or monthly schedule, choose the day of the week or month. With Auto-generate Responses enabled, answers are generated as soon as you add a prompt. Otherwise, the first analysis waits for its scheduled date.
5

Launch

Review the prompts, the selected models, and the generation cost estimate, then launch monitoring. For each prompt, a run costs the sum of the selected model costs. See Providers and credits.

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After onboarding

Open Workspace Settings > Prompts to review the resulting prompt list. Each prompt can inherit the workspace frequency or use its own Daily, Weekly, Monthly, or No monitoring setting. You can also pause a prompt, select the countries it runs in, or configure a boost for additional answers per model and run. Then open Cockpit > Overview and Monitor > Response Analysis. The first view summarizes the selected dataset; the second lets you inspect the answers behind it. Qwairy detects the brands mentioned in collected answers and classifies them. After the first answers arrive, open Monitor > Competitor Mentions to confirm direct competitors, mark favorites, and ignore brands that are not relevant.
Deleting a topic does not delete its prompts. Qwairy unassigns those prompts, removes the topic from saved taxonomy references, and cleans the related topic projections. Reassign the prompts if you still want a topic-level breakdown.

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Next steps