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Backlink Opportunities

Backlinks remain a core pillar of visibility in both traditional SEO and AI-driven indexing. With Qwairy, you can uncover and activate high-value backlink opportunities powered by LLMs’ real-world usage.

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What is this feature for?

Qwairy identifies online articles and resources that LLMs (like ChatGPT, Gemini, Claude, etc.) rely on to generate answers related to your brand or product category. If your brand is not mentioned in these high-authority sources — but your competitors are — you’re missing opportunities for visibility. As you have seen in the Sources page, Qwairy identify the urls used by LLMs to provide an answer.

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Analyze & Act

Backlink Opportunities Analysis Interface Click on any opportunity to run a Source Analysis: When you launch a source analysis we will crawl the page and tell you:
  • ✅ Check if your brand is mentioned.
  • 🧠 View which competitors appear and how they’re portrayed (tone, context, sentiment).
Source Analysis Results and Competitor Mentions
  • 💬 Read a summary of the article’s content.
  • ✍️ Get editorial suggestions for how your brand could be included (ex: proposing expert insights, product comparison, etc.).

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Additional Controls

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Filter by LLM or Provider

You can choose which LLM to optimize for — whether you want to focus on visibility in ChatGPT, Gemini, or Claude, each provider uses different sources. Customize your backlink strategy accordingly. Filtering Backlink Opportunities by LLM Provider

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Other Features

  • 📍 View keywords and queries linked to each opportunity.
  • 🛠️ Export reports or prioritize by urgency (“Very High Priority” flags the most strategic gaps).
  • 🔍 Easily search or filter by brand, mention status, or relevance.