Documentation Index
Fetch the complete documentation index at: https://docs.qwairy.co/llms.txt
Use this file to discover all available pages before exploring further.
Understanding your competitive landscape
Who are my competitors in AI?
Which competitors appear in AI responses?
Which competitors appear in AI responses?
You:Who are my top competitors in AI search results?Claude:Top competitors for NordFit (ranked by mention frequency):
You’re #3 overall. Peloton leads with 67% more mentions. However, your sentiment (78) is competitive — AI describes your brand positively.
| Rank | Competitor | Mentions | Avg Position | Sentiment |
|---|---|---|---|---|
| 1 | Peloton | 520 | 2.0 | 80 |
| 2 | Mirror | 345 | 2.6 | 76 |
| 3 | NordFit | 312 | 2.3 | 78 |
| 4 | Tonal | 256 | 3.1 | 73 |
| 5 | Hydrow | 198 | 3.4 | 71 |
Head-to-head comparison
Compare me directly against my top competitor
Compare me directly against my top competitor
You:Compare me head-to-head against Peloton.Claude:NordFit vs Peloton (last 30 days):
Where you win: Home gym equipment and budget fitness — on these topics, your mention rate is 48% vs their 22%.Where you lose: Connected fitness and live classes — Peloton captures 70% of these queries.Strategic insight: You compete on value and versatility. Leaning into “best home gym under $2000” and “compact fitness equipment” angles would be more effective than chasing Peloton on premium connected fitness.
| Metric | NordFit | Peloton | Winner |
|---|---|---|---|
| Mentions | 312 | 520 | Peloton |
| Avg Position | 2.3 | 2.0 | Peloton |
| Sentiment | 78 | 80 | Peloton |
| Share of Voice | 26% | 41% | Peloton |
Deep-dive on a competitor
Why are they ahead? What sources support them?
Why are they ahead? What sources support them?
You:Give me the full profile on Peloton — coverage, sources, overlap.Claude:Peloton — Deep-dive (last 30 days):
Top sources citing Peloton:
Overlap: 18 shopping products, 5 local stores.Their visibility is heavily supported by tech media (TechCrunch, Wired, CNET). Your strategy should focus on fitness-specific sources and review sites where they’re less dominant.
| Metric | Value |
|---|---|
| Coverage | 142/220 questions (64.5%) |
| Share of Voice | 41% |
| Avg position | 2.0 |
| Source | Mentions |
|---|---|
| techcrunch.com | 78 |
| wired.com | 52 |
| reddit.com | 45 |
| cnet.com | 38 |
Prompt signals
Which prompts should I attack vs defend?
Which prompts should I attack vs defend?
You:Analyze my prompt signals.Claude:
Top Attack Opportunities:
Top Defend Priorities:
Attack “best home gym setup 2026” first — 90% open market, perfectly aligned with your positioning.
| Signal | Count |
|---|---|
| Attack (high opportunity) | 28 |
| Defend (protect position) | 15 |
| Monitor | 48 |
| Ignore | 129 |
| Prompt | Market Openness | Your SOV |
|---|---|---|
| ”best home gym setup 2026” | 90% | 6% |
| “quiet exercise equipment apartment” | 87% | 9% |
| “fitness equipment small space” | 84% | 11% |
| Prompt | Your SOV |
|---|---|
| ”affordable rowing machine” | 65% |
| “compact home gym equipment” | 58% |