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New features

Cockpit restructured

The Cockpit section brought three summary and comparison views together:
  • Overview: Your brand’s 5 core KPIs (Mention Rate, Citation Rate, Share of Voice, Sentiment, Coverage), performance by provider, by topic, top sources, and top competitors: all on a single page
  • GEO Matrix: The topics × providers heatmap previously accessible as a tab on the Overview page is now a standalone page in Cockpit
  • Compare: Head-to-head competitor comparison with metrics table, positioning map, overlap matrix, evolution chart, and breakdown heatmaps. Previously nested under the Overview tabs, now accessible directly from the sidebar
Six sections ordered around the documented workflow. The sidebar navigation has been restructured into a clear left-to-right workflow:
  1. Cockpit: High-level KPIs and strategic views
  2. Monitor: Prompts, Responses, Competitors, Sources, and Insights
  3. Analyze: Sentiment and Brand Perception
  4. Act: Content Opportunities, Backlink Opportunities, Content Studio
  5. Optimize: Site Readiness, Site Diagnostics
  6. Measure: Google Search Console, Bing Webmaster, Crawler Analytics, Referrer Analytics, Page Performance
The sequence moves from monitoring and analysis to action, optimization, and measurement.

Triggering prompts in influence tabs

See which monitored prompts are associated with a competitor mention or source citation. The Competitor Detail and Source Detail pages now include a “Triggering Prompts” section in their Influence tabs. For each competitor or source, you can see the prompts associated with its mention, with provider badges, mention counts, and navigation to prompt detail.

Competitor logos on source pages

Identify competitors associated with a source. Source detail pages now display competitor logos alongside mention data. When browsing a source domain’s influence, you can immediately see which competitors appear on that source without reading through individual mentions.

Improvements

  • Filters on Act pages: Content Opportunities and Backlink Opportunities now support global filters: tags, period, and funnel stage. Apply your context once and drill into the gaps that matter most
  • Deep-linking to detail tabs: Detail sheets (competitors, sources, prompts, responses) now support an initialTab URL parameter. Share a link that opens directly to the Influence tab or any other specific view
  • Backlinks tab gated by plan: The Backlinks tab on Source detail pages is now reserved for paid plans (Starter and above). Free plan users see the core source metrics without the backlink analysis layer
  • Documentation restructured: Documentation navigation now mirrors the dashboard sections (Cockpit, Monitor, Insights, Analyze, Act, Optimize, Measure)