New features
Insights platform
Two modules summarize product and search observations from monitored data: Shopping Intelligence- Discover which products AI recommends
- See how AI describes your features vs. your marketing
- Identify gaps by product tier
- Track query fan-outs: 10 core prompts → 200+ discovered queries
- Find opportunities where competitors haven’t positioned content
- Map related queries into topic clusters
Content opportunities
Gap analysis identifies prompts and sources for further content research: Dual gap analysis:- Brand Gap (0-100%): Where competitors appear without you
- Source Gap (0-100%): When AI cites sources but not yours
- Exact competitor sources (URLs, titles, positioning)
- Provider breakdown (which AI platforms show this gap)
- Numeric priority scoring
- Brief creation
Content studio
AI-powered content generation from 7 intelligence sources:- Content Opportunities
- Search Intelligence
- Google Search Console
- Monitored Topics
- Citation Sources
- Competitor URLs
- Any External URL
- Configuration (type, length, persona, language)
- Outline generation (H2/H3 hierarchy, section targets)
- Content generation (with built-in fact-checker)
- Metadata optimization (SEO titles, meta descriptions)
- COMPETITOR: compare topics and structure
- AUTHORITY: review as a potential supporting source
- INSPIRATION: review for structure
- REFERENCE: check facts and claims against the source
Improvements
- Data-derived recommendations: Recommendations calculated from monitored performance data
- Fact-checking step: Checks drafts against the sources available to the workflow
- 15+ languages: Content generation in supported target languages