> ## Documentation Index
> Fetch the complete documentation index at: https://docs.qwairy.co/llms.txt
> Use this file to discover all available pages before exploring further.

# Interpreting Your First Results

> Your first monitoring run just finished. Here's what to check first, what a thin dataset looks like, and how to tell early noise from a real visibility problem.

Your brand is set up, your prompts are running, and Qwairy just generated its first batch of AI responses. Before you start reading the dashboard like a verdict, here's what to actually expect.

<Note>
  A first run is a **snapshot**, not a trend. With one generation across a handful of prompts and models, scores like Mention Rate, Share of Voice, or Sentiment are based on a small sample — they will move, sometimes a lot, as more data comes in over the next few weekly runs. Don't over-read a single week of numbers.
</Note>

If you enabled **Weekly** monitoring (the recommended default), your dataset grows every week. The picture sharpens over the first 3-4 runs — that's when metrics start to stabilize enough to act on with confidence.

## What to check first

<Steps>
  <Step title="Open Cockpit > Overview and look for any mentions at all">
    Go to **Cockpit > Overview** (the brand root page) and check the 5 core KPIs: **Mention Rate**, **Citation Rate**, **Share of Voice**, **Average Sentiment**, and **Coverage**. At this stage, don't fixate on the exact percentages — first confirm your brand is mentioned in *at least some* responses. Zero across the board is the signal worth investigating (see below), not a low number.
  </Step>

  <Step title="Check performance by AI provider">
    Scroll to **Performance by AI Provider** on the same dashboard. Since providers pull from different sources — some from live web search (Perplexity, AI Overview), others mostly from training data (ChatGPT, Claude) — it's normal to see your brand show up on one provider and not another this early. Note which providers mention you and which show 0%, so you know where to focus once you have more data.
  </Step>

  <Step title="Check the Action Center for early recommendations">
    Head to **Cockpit > Action Center** (available on Starter and above). Even from a first run, the engine may already surface early suggestions — for example Setup actions (foundations like robots.txt or llms.txt) or the first Prompt Gaps. Review the **Suggestions** tab and accept anything that looks like a genuine quick win; decline what doesn't apply. Don't expect a full queue yet — the richer families (Competitor Gaps, Sources & PR) need more monitoring history to have enough signal.
  </Step>

  <Step title="Read the actual answers in Prompt Tracking">
    Go to **Monitor > Prompts** and open a few individual prompts. This is the most important sanity check: read the AI responses verbatim, not just the aggregate score. Ask yourself two things — does this response make sense for a customer to ask when researching your category, and does your brand's absence (or presence) in the answer feel right given what you know about your market? This is also where you'll spot if a generated prompt doesn't actually fit your brand.
  </Step>
</Steps>

## What's normal vs. what's a problem

**Normal in week one:**

* Low or 0% on some individual providers — this often reflects how that provider sources answers, not a real gap.
* A Mention Rate or Coverage that looks unimpressive on 10-20 prompts — small samples swing widely.
* An Action Center with only a few Setup-type suggestions rather than a full prioritized queue.

**Worth investigating:**

* **Zero mentions across every provider and every prompt.** Before treating this as a visibility crisis, check whether it's a targeting problem instead: go to **Workspace > Topics** and **Workspace > Prompts** and ask whether the auto-generated topics and prompts actually match your category and the way customers describe it. Overly narrow, off-topic, or oddly phrased prompts will produce zero mentions even for a strong brand. Adjust or add prompts, then wait for the next run.
* **A provider stuck at 0% while your Coverage elsewhere looks healthy.** That's usually a real, provider-specific gap (see the FAQ on ["Why does a provider show 0% visibility?"](/documentation/get-started/faq)) rather than a setup issue — worth flagging for later content or source work, not an emergency today.

<Tip>
  If the dashboard looks empty rather than just low, check for the **"Generating"** indicator next to your brand name first — responses can take a few minutes (up to 10-15 for large prompt sets or premium models) to finish processing.
</Tip>

## Where to go next

* [Core Concepts](/documentation/get-started/core-concepts) — the vocabulary behind every metric you just saw (mentions, citations, Share of Voice, sentiment).
* [Performance Dashboard](/documentation/cockpit/performance-dashboard) — the full breakdown of each KPI, by provider, keyword, and source.
* [What quick wins can I achieve to boost my GEO score this month?](/use-cases/reporting/quick-wins-this-month) — once you've got a few runs behind you, use the Action Center to build a focused 30-day plan.